- Posted July 17, 2013 by
simpsonville, South Carolina
This iReport is part of an assignment:
From hobby to job
Good Boy Roy is a business simply of Hope. Hope for the future, for better things, and to make a difference somehow in the lives of others.
Good Boy Roy began with the hope to share fun and whimsical characters created and drawn by now 17 year old Zack Hix. The hope that this may be a means of someday allowing him to become self supporting while doing something that brings him joy, rather than becoming another statistic of an unemployable person with mental illness.
Cartoon characters are nothing new, neither are cute characters on t-shirts. What does make this brand, business and story unique is that the creator, Zack Hix, is a young man that developed his passion and talent of creating characters during his journey with mental illness. Plagued by multiple, complicated neuropsychiatric challenges, drawing became his solace and way to express himself.
Good Boy Roy, the business and brand, was launched to share with the world this story of hope, determination and overcoming challenges. To reach parents of children like Zack, to let them know they are not alone in their heartache and uncertainty. To let the kids know that anything is possible, and being different is ok.
Despite serious difficulties and obstacles Zack and mom, Kim Hix continue to be optimistic, believe in following dreams and making a difference. This optimism and hope is being shared via the Good Boy Roy characters on t-shirts and other merchandise. Created by a kid for kids. Fun, unique, fresh, clean, not vulgar or distasteful.
The goal in mind is for this brand to grow into a merchandising powerhouse that rivals The Simpsons, along with a cartoon series featuring all of the characters better known as The Good Boy Roy Gang. Rocker Rick, Hippie Heather, Laughing Lizzie and the rest. We pay special attention to projects that focus on a Social Cause and message, such as the Anti-Bully design called Angry Allen, the National award winning design for NAMI (National Alliance on Mental Illness) that boasts Mental Illness does not discriminate. We believe very much in helping NAMI to spread their message and resources, helping families and people with Mental Illness, that we donate a percentage of sales to NAMI.
One of the biggest hopes and goals of Good Boy Roy is to help others, give back to our community and help others less fortunate. One of the ideas is to employee others with challenges, mental illness or otherwise, who want to work and be independent, but are prevented from doing so due to their inability to manage a work schedule placed upon them by a business or company. We envision a workplace that is open, friendly, and flexible, to accommodate those special needs someone may have.
Our dream and hope is Huge, our faith endless, and determination unwavering.
lncluding one of my favorite write ups in Town Magazine: