- Posted August 12, 2013 by
Menomonee Falls, Wisconsin
This iReport is part of an assignment:
- Why Are Men So Car Crazy?
- Philanthropy Successes – Bob Trotta & Other Celebrities Lend Their Support To Good Causes
- Facebook's co-founder Eduardo Saverin with CHINICT's Founder & President Franck Nazikian at Annual Edition of the CHINICT Conference in Beijing
- Classical Music, Popular, But Not More Than “Pop!”
- Internet Success In 5 Steps That Generate Traffic, Traffic, And More Traffic
Battling Gamer Camps - Its HardCore Gamers VS Casual Gamers
According to writer William Clark’s recent article in Venture Beat's online magazine, handheld gaming is riding a huge wave of acceptance. And the buzz about video game book adaptations indicates they're equally, if not much more popular than the last Harry Potter book. And this division of handhelds, like the Wii and the PC based games like the Xbox and Play Station 3, has generated some heated and lively controversy.
All of this has the backdrop of a rapidly changing and warp speed rate of growth that is not surprising for an industry like the gaming industry. So to talk about the industry experiencing growth pains is something that would be expected.
However, the growth pains are coming from a direction that is outside of the routinely expected happenings for this extremely competitive business niche. The issue of growing pains is more attuned to the quiet but real riff that could be referred to as the ranking or “realness” quotient between the perceptions of casual gamers VS hardcore gamers.
For the hardcore group, casual gamers, identified as the Wii type of player population, large enough to be a formidable population, is not considered to be playing "real" games.
And according to Clark’s report, “Game developers are abandoning us!” They said, seeing a glut of Wii minigame collections hit the market. They probably imagined a dark future, one in which games like God of War or StarCraft had no presence in the marketplace, a future in which a new, growing population of people who knew nothing about gaming outside of Peggle and FarmVille had changed the entire industry overnight. The casuals would court all the major publishers, who would gleefully welcome and cater to an audience that could be easily exploited. The hardcores would then receive the mere scraps — whatever games those companies could be bothered to shove out to a no longer relevant audience. The hardcore gamer would represent a small part of it while the casuals reigned supreme.”
However, upon taking a closer look, the wide spread growth of iPad and iPhone gaming seems to be pushing most claims and complaints aside as the industry grows into another season. A much more varied environment and one that is necessarily more flexible in the more relaxed and personalized objective of connecting with attitudes among gamers that are more "tribalism free."
And Clark seems to agree with his closing statement, “Plus, the whole effort to keep people out is futile. It’s like a single person trying to control who gets to go in the tree house when the tree house is the size of an entire continent. Gaming is no longer the domain of a small, dedicated group of people. It’s much larger, more diverse, and has so many entry points that pretty much anyone can get in. And that’s not something to fear or resist — it’s something to celebrate."
Art of War Central
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