- Posted September 19, 2013 by
Carmona, Cavite, Philippines
2.7 Billion Facebook Likes Everyday
Are you a part of the 2.7 billion Facebook Likes happening every single day on the social networking site?
From an individual standpoint, you may want to dip your finger into where the action is. Popularity is the game in social media, and it’s a fair game for everyone to create a fan base as well as advocates.
For marketers, Facebook is a treasure trove of promotion and marketing resources that’s steadily replacing word-of-mouth marketing.
Generally, Facebook is used for social communication, not merely as a junction for viewing the latest content and trends. However, as it provides free service to billions, it is also a magnet for businesses of all sizes to post advertisements.
The premier social networking site
Facebook 'Like' can mean different things to different people:
A positive feedback
Liking a content o comment
An expression of support
Let us take a quick look at the social network to know where Facebook likes are generated.
1) Personal profile for individuals. It contains your information, your network of friends and things – status updates, articles, news, comments, feedbacks, blog posts, shared links, images, pictures, infographics, cartoons, videos, slides, document files - you wish to share, tag and like on your timeline), and news feeds.
2) Facebook Pages. They are for celebrities as fan pages, advocacy, hobbies, interests, culture, products, brands and business, among other categories.
On the Facebook platform, there’s a Like container known as the 'Like Box,' where users can see the number of friends and which friends liked content.
Outside Facebook, you will see the 'Like' button social plug-in on participating websites that encourages sharing of content to your friends.
According to a recent statement by Mark Zuckerberg, there are over 600 million active users daily on the social networking site. These, in turn, generate 2.7 billion in Facebook likes. Such magnitude of likes reflects a broad fan base of admirers.
Fans, Admirers, Advocate generate Facebook Likes
Everybody guns for as many 'Like' as possible every single daily, whether you’re a Facebook personal profile or a Page. Facebook likes stamp as social proof of your online presence as an individual or brand. Meaning the more likes you get props up your image as somebody to be admired. You are creating the potential of getting more likes and fans in numbers beyond counting.
Facebook fans not only generate billions of likes but spend money in purchases online. They represent a wave of growing customer segment for business on social media.
Whether you are selling or not, it’s vital, therefore, to keep your fans entertained and engaged with updates, images and posts. Keeping them up-to-date with relevant messages and information are the key to driving loyalty to you site.
Fans are people like us and you must value them. Introduce them to new ideas, about coping with health, fulfilling their dreams and aspirations. Share more messages and images that inspire and challenge. Yes, fans create the most Facebook likes.