- Posted October 2, 2013 by
Understanding security reviews
There is a disturbing trend that has started among security system companies. If you pay attention to the news, then you may have noticed it online. Companies are paying for positive security reviews, and innocent consumers are being duped. This is why it is crucial to learn how to understand reviews and differentiate from the fake ones.
A recent report from Pennsylvania reveals that the State College Area School District has recently updated its security systems. Panic buttons were added, and staff training was increased. Schools systems are not the only ones that are increasing their reliance on alarm systems. More households and businesses are turning to security companies at a rapid rate. However, this also creates a greater chance for them to be fooled by fake reviews.
Security companies have been paying affiliates to publish positive reviews about them. This unsavory practice is visible all over the Internet and tends to congregate in press releases. However, not all companies resort to this type of tactic. SimpliSafe, a security company that does not rely on contracts, reveals that some businesses are turning away from this practice. The company shares secrets to help consumers find and avoid these types of reviews. SimpliSafe encourages people to pay attention to the links in the reviews. If they have affiliate coding or their own sales URLs, this is a good indication they are being paid for the reviews. The company also mentions that readers should research every positive review to see if it is paid.
It is easy to become overwhelmed with the great variety of security systems available on the market. However, trusting positive reviews may not be the best idea. It is crucial to do research on every alarm system and company. It is also important to get real feedback from actual customers. Word of mouth may seem like an old-fashioned way to gather information, but it can be an easy way to get real advice from friends and family. Satisfied or angry customers are willing to share their experiences without any type of affiliate deal.