- Posted December 21, 2013 by
This iReport is part of an assignment:
Impact Your World
How retailers can get a jump on their competiton with SBC Barter Club in 2014 !
By Twomucht, CNN National News Editor,
Southern Barter Club is waiting to help you stop crying and start smiling in 2014. "Joy and pain is like sunshine and rain. If you have not ever cried, sweated, and prayed for what you have created , as a business owner, then it too will be unappreciated, and will not last for one retail season." reveals national business trainer, Mr. Tom Livsey.
Just a few days before Christmas, is the sweaty time for millions of retailers and entrepreneurs , alike.
The fact is that most of them have margined their whole year for the chance to profit from our commercialized holidays. Sadly most of them will be crying in bed , or underneath their artificial Christmas tree, along with their kids, when Santa Claus passed them by once again.
For many business owners, the tried and true way of doing business have left them draining their priceless cash flow, by buying inventory that did not sell, and will be as worthless as a Rudolf sweater come New Year's Day.
They have spent all of their budget on the Christmas gadgets , that did not sale. Have you ever seen a retail store trying to sale a heart shape box of chocolates on the Fourth of July?
The only thing that a mentally sound store owner can do, is pack up the Valentine's heart shaped box of sweets in a cool back storage, and pray that those soft centered delights stay fresh for another year.
Retailers are not the only victims of ambitious owner of commerce. There are hotel owners, doctors, and restaurant owners, who have also invested their child's college fund, and their 401 K, in their operation cash flow, in hopes of returning a profit, and returning those borrowed funds, before their spouse and child confronts them.
That is why they are crying underneath the Christmas tree; moreover, they have no idea how to rebound in 2014.
Alert...January and February are the coldest, and the worst two months of the year for every business, unless you own a ski resort in Utah. What can a business owner do to try to save face, and find the needed cash to re-stock their shelves with the new items of 2014.
How can they retain their employees, and how can they keep their marriage together? Kids, these financial obligations is why your dad is crying in the car, waiting for you after soccer practice. Please, try to act like you don't see him, as he ask you, 'How was your day?"
You see, an entrepreneur, business owner, doctor, and hotel owner need to know their own limitation.
Even a lioness will not try to slay a wildebeast on her own, for if she is injured, she will not be able to survive another hunting season, and she, along with her cubs will die, just like millions of businesses in 2014.
How can any individual business owner exist, in the mist our poor economy, you ask?
There are no proven methods that have worked in the past, that can still work today, without some improvisions. Just as the example above, the lioness incorporated the assistance of other lionesses in her plan of hunting anew.
Together, this team of predators started to become more successful. They strategically employed each others strengths, while camouflaging each other's weaknesses. Their success ratio, flourished. The tribe of lions maintained a full belly of wild beasts, and they were all healthy.
This scernio, should be applied in the business model in 2014.
"After years of teaching entrepreneurs around the country, I have found the same fault of start up and existing business owners. They all try to do too much, too quickly, all by themselves. If you think you can do your business operations all by yourself, then you are either stupid or ignorant, and soon to be dead !", says Topix National Banking Editor, Mr. Livsey.
He adds, "We all need to stop being afraid to help each other, grow our business. Networking, is the best form of generating business.
Even my competition, has become a viable source of attracting new business, because believe it or not, your competition, does not always provide the same services that you do, and visa versa.
Case in point, you own a barber shop, and one of your regular customers come in with his grand child, who wants some weaves sewn in her scalp.
In order to satisfy your client, you know that the beauty shop next door, does weaving. You simply send the grand child next door, while you cut her grand dad's hair.
By the way, the beautician next door, tosses you a $20 bill referral at closing . A Win -Win situation, right !"
The point is, that doctors and lawyers, store owner and hair salon styists, can trade their vacant business slots for trade, and start booking new customers, who will return, and promote your business with both trade members and cash customers.
Maybe by Easter you will be happily hopping down the bunny trail with the Easter Bunny?
The top recommendations for businesses large and small in 2014, is to start networking, and more importantly, join a credible national barter club, like Southern Barter Club.
Here's the thing, if you join Southern Barter Club, you can kill two birds at the same time with one rock. Southern Barter Club, CEO Mrs. Laurie Sossa has amassed a huge national networking association, that barters amongst their members, who can provide you services and products, as you keep your priceless cash flow.
"We refer new customers to your company. The new customers we send to you will pay for your products and services with barter dollars which you can use to purchase products and services from any of the other participating businesses in the bartering network", explains Mrs. Sossa.
She adds, "We currently have thousands of active business listings in the SBC Marketplace, our state-of-the-art online business membership directory. Once you are a member, you can also trade nationally and globally with hundreds of established, reputable barter exchanges."
The Top Reasons To Join Southern Barter Club:
Get New Customers
Expand Your Advertising and Marketing
Enhance Employee Benefits
Convert Excess Inventory
Reduced Accounts Receivable
Improve Your Bottom Line
Build Your Business
For more information, please visit their informative website: www.southernbarterclub.com or like their friendly Face Book site. Tell her that Tom Livsey referred you !