- Posted January 13, 2014 by
This iReport is part of an assignment:
Online Marketing Company Calls a Halt to Spam Tactics
One online marketing company has come out of the closet and decided, quite verbally, to wage war on the web "content spinners" of the day, demanding a return to quality content and journalism.
What is a "content spinner" or "article spinner" ? It is a sort of application that takes an initial article (news article, blog post, social media post, etc) and reproduces it many times, possibly thousands, making changes to the syntax, grammar and vocabulary of the original in attempt to make each spawned version somewhat unique. The success tends to be very doubtful indeed, resulting in the proliferation of garbage articles throughout the internet and even your mailbox.
Google is waging war on such spam, and becoming increasingly more effective at it. Now it's perhaps time for content creators, and indeed consumers, to take a stand and stand up for quality written content and journalism.