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  • Posted March 28, 2014 by

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    Novo Nordisk launches ‘Cities Changing Diabetes’

    Novo Nordisk today announces the launch of ‘Cities Changing Diabetes’, an ambitious new partnership programme to fight the urban diabetes challenge. The ‘Cities Changing Diabetes’ programme will first be launched in Mexico City with other cities in North America, Europe and Asia soon to follow.

    “The global diabetes epidemic is an emergency in slow motion," says Lars Rebien Sørensen, chief executive officer, Novo Nordisk. “While there are many factors fuelling the growth trajectory of diabetes, the most striking contributor is urbanisation and the growth of cities. The ‘Cities Changing Diabetes’ programme is our call to arms for people around the world to work together to tackle this for the long-term.”

    To view the Multimedia News Release, go to http://www.multivu.com/mnr/7140059-novo-nordisk-cities-changing-diabetes
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