Share this on:
 E-mail
33
VIEWS
0
COMMENTS
 
SHARES
About this iReport
  • Not verified by CNN

  • Click to view FireStarterV's profile
    Posted June 2, 2014 by
    FireStarterV
    Location
    Englewood Cliffs, New Jersey
    Assignment
    Assignment
    This iReport is part of an assignment:
    Tech talk

    More from FireStarterV

    Innovative Marketing Tactic Leads to Growth for PixiCast

     
    ENGLEWOOD CLIFFS, NJ
    June 2, 2014

    PixiCast, a leading web design and development company targeting small businesses, recently launched a guerrilla-style marketing campaign aimed at increasing business-to-business sales while providing economic opportunities to Generation Y. The company believes creating an online storefront and optimizing a mobile first strategy is something that should be cost-effective – an approach that has made PixiCast a market leader in web design.
     
    This innovative marketing campaign will be advantageous for young professionals looking to get involved in the world of web design. The program will also provide a platform to teach young professionals about sales strategies, successful business attributes, direct marketing, and entrepreneurial traits for growth and success.

    The marketing strategy, developed by Sam Miller, the Direct of Operations, arms these young professionals with the training, sales and marketing materials in order to maximize their potential. "Young people graduating from school in the next few months will be entering into an extremely difficult job market. We wanted to create an opportunity for these young adults to become an entrepreneur, while growing PixiCast in conjunction," said Sam.

    This new marketing technique will be used not only to expand business, but to show clients that PixiCast takes a hands on approach to their clients. With face to face representation, PixiCast strongly encourages that their clients feel as if they are part of the “PixiCast Family” and understand that their number one priority has been – and always will be – customer satisfaction. "In today's modern world, technology affords any individual or business to have a digital presence at a fraction of the cost from previous years.  With our mobile first strategy, we are able to enhance a company's ability to find, target and retain sales leads to grow their businesses,” said Eric Lax, COO.


     

    About PixiCast
    PixiCast’s mission is to empower small businesses and non-profit organizations to easily and affordably create, manage and analyze their own marketing campaigns. PixiCast™ provides a full suite of online marketing solutions for small businesses including Custom Website building, Hosting Services and Platform solutions.
     
    Press Contact:
    Samuel Miller
    www.pixicast.com
    sam@pixicast.com     
    855-749-4227

    PixiCast specializes in designing websites and marketing campaigns that help individuals and mid cap companies gain new customers online.

    What do you think of this story?

    Select one of the options below. Your feedback will help tell CNN producers what to do with this iReport. If you'd like, you can explain your choice in the comments below.
    Be and editor! Choose an option below:
      Awesome! Put this on TV! Almost! Needs work. This submission violates iReport's community guidelines.

    Comments

    Log in to comment

    iReport welcomes a lively discussion, so comments on iReports are not pre-screened before they post. See the iReport community guidelines for details about content that is not welcome on iReport.

    Add your Story Add your Story