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    Posted June 9, 2014 by
    Dallas, Texas

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    Forte Group, Inc. Names Senior Art Director

    Forté Group, Inc., a leading brand, marketing, digital and public relations agency exclusively serving the senior living and senior care industry, has announced the appointment of Erin Rex as senior art director. The announcement was made by Rick Wilbins, president and CEO of Forté.

    “Erin is an integral part of our brand and marketing leadership team,” said Wilbins. “Her years of experience and eye for design will greatly benefit our clients. Her expertise will play an important role as Forté continues to grow and expand our creative services.”

    As senior art director, Rex brings over 20 years of professional design experience across all media. She is responsible for all internal and client creative services, including digital and print marketing and branding materials.

    Prior to Forté, Rex worked in several ad agency and Fortune 200 roles, including webmaster for the “Kidd Kraddick in the Morning” radio program and art director for Quicksilver Interactive Group where she focused on the Blockbuster, RadioShack and CBS “Survivor” accounts. She has also performed freelance web and graphic design for Neiman Marcus, Comp USA and J.C. Penney Co. Rex received formal training at the prestigious Academy of Art University in San Francisco and the Art Institute of Dallas, where she earned her degree in fine arts.

    Established in 1999, Forté has two divisions: Forté Public Relations and Forté Brand & Marketing – both focused exclusively on the senior living and senior care industry. The Forté portfolio includes winning national and regional communications campaigns for a broad spectrum of senior living and senior care clients, including life care and continuing care communities; independent living, assisted living, nursing and memory care and rehabilitation clinics; and home health providers. Providing services in strategic marketing and digital communications, brand engineering, as well as public relations, the agency’s expertise is well-established in this dynamic and fast-growing sector. For more information, call (214) 890-7912, or visit ForteGroupInc.com.
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