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    Posted June 12, 2014 by
    los angeles, California
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    Britticares International Helps Kick off National Childhood Cancer Awareness Month


    This year, Brittcares International held its 9th Annual Brittiana Smile for Life 5K Run/Walk, on June 7, 2014 in Los Angeles. Many celebrities were in attendance for this year’s race. Past celebrities that have participated include Chris Tucker and Keke Palmer. Brittcares International not only hosts an annual run/walk, but the organization also helps other children battling cancer realize their dreams. “We provide a wish program called the ‘Imagine Me’ wish program,” Henderson said. “We do bedroom make-overs, we try to contact the children's favorite celebrities and allow them to talk to them in person or on the phone via our ‘Celebrity Connect’ program. The foundation also helps to collect both blood and marrow for patients in need. The ‘Blood and Marrow’ program is lifesaving, considering “Some patients’ need three to four blood transfusion a week, so we need a lot of it” said Henderson.


    Childhood Cancer has quickly moved to become the fastest growing killer of our youth. More than 13,000 children under the age of 21 are diagnosed with cancer every year here in the U.S. Out of that number, more than 1/4 of them will die of the disease. A diagnosis of cancer brings devastation to the entire family. The objective of Childhood Cancer Awareness Month is to make people more informed about the various types of cancer that affect children, choices in therapy, and more importantly to raise money for further research and family support.


    This life threatening illness is the leading cause of mortality for children under the age of 15. While the causes of pediatric cancer are still unknown, new breakthroughs in discovering more about the illness results in new treatments that have saved numerous lives. This horrible disease continues to scar families and leave unanswered questions.

    “Helping children survive cancer, one smile at a time.” Britticares International’s motto defines the year long quest that this organization pursues. The organization was formed in 2004, because of a courageous young girl named Brittiana Henderson. Britticares International is dedicated to helping in the fight against childhood cancer, and to help families cope with both the emotional and financial struggles related to the disease. According to Shirell Henderson, “when Brittiana was diagnosed with bone cancer in 2004, we founded Britticares to help other children go through the disease the way she did: with a smile on her face and a lot of love.”


    The non-profit organization was inspired by the courage that Shirell Henderson saw both in her own daughter and in that of other kids who were fighting cancer. After being in remission for 14 months, Brittiana was diagnosed with Leukemia in 2006. It never changed her outlook on life. She kept the smile on her face and decided to create the Annual Brittiana Smile for Life 5K Run/Walk. Even with a partial knee prosthetic, she finished the first edition. After Brittiana's fight against cancer ended in 2007, they moved forward in their daughter’s memory.


    The research to end childhood cancer continues, but still we lose many innocent lives every year. New therapies and better attention given to the root causes of the disease could improve the outcomes for many, but not soon enough for some children and their families.


    Britticares International objective is to give every child hope and help them live each day to the fullest like Brittiana. “We want to put a smile on their faces. We want to be uplifting and help them along their lives,” Henderson explained. “Whatever the need is for the child, we try to meet it.”


    The foundation is always looking for volunteers and donations. Shirell Henderson and her husband Jamie appreciate any contribution that will help these courageous people who are fighting this disease live each day to the fullest. “We know first-hand what the battle with a child with cancer is like. It’s a real issue and we want families to know that we really care and that we try our best to make their journey easier,” said Henderson.


    Britticares International was also recently featured on small business trendsetters for full article visit: http://www.smallbusinesstrendsetters.com/britticares-international-helps-children-fight-their-way-through-cancer/


    More information about Britticares International is available online at: http://www.britticares.org.


    New Media Strategist Lisa Williams, president of Media Authority Marketing, seeks out organizations around the country to share their story and highlight their contribution to the community. For more information about how to get your business featured by Media Authority Marketing email at info@mediaauthoritymarketing.com.

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