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    Posted June 13, 2014 by
    ManinMiddle
    Location
    Salvador, Brazil
    Assignment
    Assignment
    This iReport is part of an assignment:
    World Cup 2014

    More from ManinMiddle

    Heads Up! Vai com Tudo de Cabeça

     
    As you probably know, the 2014 World Cup of Soccer / 2014 Copa do Mundo de Futebol in Brazil has become quite controversial for a number of reasons. “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” is a music and video recording project designed to send a positive message and increase awareness about the importance of providing music education and sports education for all in the State of Bahia as well as other regions of Brazil. Unlike many other countries, Brazil does not have universal music and sports education in its schools and people are working to change this. Our objective is to transform the controversy about investments in the 2014 World Cup / 2014 Copa do Mundo and even the tournament itself into something positive and encouraging instead of something negative and damaging for Brazilians.
    “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” is a rally song created for performance at sporting events, in this case for futebol or soccer games, and during victory celebrations. The integration of sporting events and music is not typical in Brazil like it is the US and other countries. “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” is a combination of “Let's Go Necks” or “Let’s Go Now!”, a rally song from Western Illinois University in the US (where I graduated many years ago from the College of Fine Arts and Communication), and a new blues-rock melody I composed. The lyrics have been translated to Portuguese by my friends and colleagues Lara Garcia Mueller, Ivan Huol, Nancy Viégas and Márcio Pereira. Arranged by Ricardo “Cabo” Sibalde, the song includes a powerful horn section similar to a jazz big band. The “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” metaphor serves to remind everyone to use their heads not only in winning games but in succeeding in life as well. Music education and sports education help people develop important skills and abilities such as self-discipline, collaboration, problem-solving, conflict resolution, mathematical reasoning, listening, leadership, planning, and more.
    Some of Salvador, Bahia’s top musicians as well as musicians from other regions of Brazil and countries around the world are collaborating to record the song and produce a video clip of “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!”. The song is being premiered during the 2014 World Cup / 2014 Copa do Mundo and the video is being recorded at numerous live performances of the song during June and July. I hope you will join with us in supporting this important initiative.

    Como você sabe, a Copa do Mundo de 2014 para nós Brasileiros têm significado inverso. “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” é um projeto de gravação que tem por objetivo, enviar uma mensagem positiva de conscientização sobre a importância da educação musical e esportiva para o mundo, especialmente à nossa população.

    A gravação desta música e vídeo é parte de um projeto intitulado “Expansão de Educação Musical e Educação Esportiva na Bahia”. Até o presente momento, temos nos concentrado em intercambios / exchanges entre Western Illinois University do Estado de Illinois nos EUA e à Bahia, incluindo UFBA, UNEB, JAM NO MAM, Teatro Cidade do Saber, Prefeitura de Camaçari, Prefeitura de Mata de São João, e outros.

    Estamos levantando recursos para dá inicio a alguns projetos embrionários e já desenvolvidos, bem como a criação da Orquestra de Jazz da UFBA (este projeto particularmente tem por objetivo facilitar os intercâmbios de estudantes e professores da Bahia e Western Illinois University); aulas de música inclusiva; educação esportiva para jovens em situação de risco – baixa renda; etc...

    A gravação do áudio e vídeo dar música “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” é o primeiro passo do projeto. As vendas serão destinadas aos programas de “Expansão de Educação Musical e Esportiva na Bahia”.

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