- Posted June 20, 2014 by
KLFW 2014 takes the runway spotlight, bigger and brighter Newport International Runway Group
AFTER last year's successful four day fashion extravaganza, the glamorous Kuala Lumpur Fashion Week (KLFW) is back; with a bang.
Held for the second consecutive year, the gala will take place in Pavilion, smack in the heart of the city and this year's focus will showcase ready to wear collections from 80 local and international designers.
The number of designers at KLFW 2014 is double last year's designers who took the centre-stage.
For the fashion noob, ready-to-wear collections are those that within the affordable range and are made to fit average Joes and Janes.
At the launch event held on June 16, the audience was presented with a sneak peak as to what the 80 designers have in store for the five day KLFW fashion event which kicks off June 18 and ends June 22.
About 80 models strutted their stuff on the make shift stage at the entrance of the mall as they showcased collections that were casual, dapper, trendy and formal with a dash of 'grungeness' thrown in, with accessories and gloves.
Jackets in various colours, cuts and material were also very popular accessories that accompanied the designs.
Top hats made a comeback and completed the look of some of the more chic collections.
Tourism and Culture Minister Datuk Seri Nazri Abdul Aziz, in his speech at the colourful and entertaining launch, cited how KLFW would further enhance Malaysia's standing to be a premier global tourist destination.
Referring CNN's 'World Best Shopping Cities' list, Nazri noted Kuala Lumpur's fourth ranking, behind fashion cities like New York, Tokyo and London and ahead of Dubai, Hong Kong and Vienna. Our country, he added, was known as a shopping haven to tourists.
"Kuala Lumpur scored top marks for value and affordability. We also scored high in variety in products and brands. Hence, there is a bright future for Malaysia in becoming a world renowned shopping destination," he said.
Guests at the launch was treated to a traditional Malay dance before the grand finale when veteran Malaysian hip-hop artiste and designer Joe Flizzow, together with Altimet and SonaOne emerged from a Maserati - this year's official car sponsor - to present 'Havoc'.