- Posted August 30, 2014 by
Author, Maria Johnsen’s New Book The Surprising Truth About Sales, Brings A New Level To Sales
Author and CEO, Maria Johnsen is pleased to announce the release of her new book, The Surprising Truth About Sales: a holistic approach to closing a deal.
Understanding how the sales operations works remains a top challenge for most small and medium sized businesses. Salespeople are subjected to pressures like new environment, quotas, and market changes. There are various proven principles that can work well in motivating them.
In her book, Maria Johnsen revealed the important sales processes and tactics which can help small and medium sized businesses to improve their sales and marketing operations.
The Surprising Truth About Sales contains series of tried and true tactics in areas such as: cold calling, online sales, telemarketing, door to door sales and business development.
Maria Johnsen has analyzed how to deal with accent in sales.
“Selling takes a lot of persistence, resilience, and dedication. It also takes a drive and determination, but when individuals actually breakthrough in selling; they will have learned one of the most lucrative professions known to man,” said Johnsen
“Thus, it truly pays to prepare your sales team in landing new sales; it is beneficial to you and your team alike. It is equally important to teach, train, and learn; all of which will tend to keep a team together longer and in some cases it may take some time before people have their breakthrough so, it is significant to show true and genuine support.”
The book offers solutions to the following:
• Online and Offline Sales Strategies
• Tactics On How To Motivate Sales Team
• How Fortune 500 Organizations Operate in Landing and Increasing Sales
• Best Practices in Cold Calling
• Dealing With Accent in Sales
• Landing a few thousand dollars in online sales
• Best practices of landing sales for E-commerce websites
• What works in online sales
“You will read tried and true sales strategies and tactics in cold calling, B2B business development, door to door sales, as well as inside and outside sales,” said Maria. Johnsen.
“This multi-lingual, well-connected author had my eyes popping by page 9 and by page 17 convinced me that she spoke from a deep wisdom. If you really want to get a clear picture of the human behind the book, simply skip to Chapter 18 and prepare to be amazed. An uplifter to the core, Maria Johnsen bares her personal journey to inspire and transform others. Let her motivate you to be the best “you” that you can. Then go back and read the rest of the book.
She looks at sales from every possible angle – from real estate, to selling services, to selling products, to managing salespeople, to setting up the sales force for success.
I want to share a few of the tidbits I highlighted:
Only 4% of your emails require immediate attention and action (20% of the 20% most important). Don’t get caught in “email jail.” (Page 99, location 1609)
Leave your salespeople some time to negotiate so they don’t seem “desperate” and undermine your company’s long-term credibility. (Page 42, location 688)
Sales representatives lose 40% of their time to preoccupations. (Page 99, location 1606)
The first objections aren’t generally the client’s real concern. (Page 101, location 1645)
Those are just a few of my favorites. Enjoy the read!» Andrea L. Robinson Amazon.com
Editorial review on Amazon.com by Wally Word
I decided to purchase this eBook for two reasons: I am currently running my own small business as a self-publisher and needed some ideas to help me with sales, and I recently read “The Afternoon When She Died,” a manuscript by the author of this book. Having enjoyed her novel, I decided to give her non-fiction work a try.
I wasn’t entirely certain what to expect with “The Surprising Truth About Sales,” but it was a very informative read that gave me a lot of ideas about what I should do to in regards to sales etiquette when dealing with my readers and how to expand my audience through both offline and online approaches. Particularly interesting was her insight on Google’s sales strategy and why many businesses fail to increase sales online. The author, Johnsen, then discusses business development strategies and what small businesses should do to increase sales.
I have implemented several of these techniques and already have seen my analytics change for the better.
While I have discussed how this eBook is great for self-published authors, let me also discuss how there is information that is imperative to any business. This book is rich in content that will make you a better marketer. You learn important, insightful techniques on Fortune 500 companies, how to find the right sales representatives for your business, how to energize and increase your sales team’s productivity, and various other sales methods and tactics that have really opened my eyes on how to generate sales.
The author even goes so far as to discuss cold calling, working with accents and how to close the deal. I was really happy with this purchase and the amount of information that is presented in this text. I found the chapter on dealing with rejection particularly helpful, since my line of work is all about rejection.
I can't speak highly enough on this book. I think it is a great investment if you want to be a success in business. Highly recommended. Wally World Amazon.com
About Maria Johnsen:
Maria Johnsen holds a Master of Science degree in Human, Computer Interaction/Computer Sciences from the Norwegian University of Science and Technology. Her professional background and education is diverse and includes skills in areas such as sales, multilingual digital marketing, content writing, software design and development. In addition, she possesses the experience and education in the management of complex Information Systems. Maria is fully fluent in seven human languages and possesses experience in language instruction, tutoring, and translation. She has also developed a unique teaching method for fast learning. This method is applied in China and Norway. Currently Miss Johnsen works on her PhD research related to higher education. Maria writes fiction and nonfiction books in her spare time.
Get your copy here The Surprising Truth About Sales
To reach author Maria Johnsen, visit her website, maria-johnsen.com, visit her Facebook page, Google Plus, Twitter, or e-mail her at