The State of Atlanta Independent Film
Feeling a prolonged lack of culture, I checked Moviefone today to see what independent films are playing in the Atlanta area. I was surprised to find that Midtown Art Cinema, which has an unearned reputation as being the art cinema place in Atlanta, is showing only two independent films. Every other film that they are showing is a big budget studio release! Now, Midtown is a Landmark Theatre which means that they hold a lot of sway. Their influence means that smaller, independent run theatres in Atlanta can't get access to first-run independent films. But now, Midtown Art Cinema has decided to ignore the facade of being an art cinema and just go straight for the big box-office draws, leaving only two theatres in Atlanta that are truly devoted to showcasing independent film. Where does Prince Caspian fit into the art cinema ideology? For God's sake, the theatre is playing three films that have grossed over $100 million already (and Sex and the City is at $99 million as of the writing of this article). Two of those films have brought in $250 million. What is independent about that? Do we really need more theatres playing these movies? Why would somebody go to a dinky theatre with inferior sound to watch Indiana Jones anyway? This is just another example of a major corporation pretending to be an independent company just so it can drain away profits from true independents and perpetuate that same old heterogeneity that the entertainment industry thrives on these days.
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