Will This Be The Year There Was No Pumpkin?
Poor weather affects harvest; likely to be less pumpkin available this holiday
Nestlé Baking today announced that it expects a shortage of LIBBY'S(r) Pumpkin on store shelves as the country enters the holiday season. Heavy rains persisted throughout the 13-week harvest in Morton, Illinois, frustrating efforts to pick the entire crop. As a result, less pumpkin has been picked and canned, leading to an anticipated shortage of LIBBY'S pumpkin products as the holidays approach.
"We know that LIBBY'S Pumpkin, with the LIBBY'S Famous Pumpkin Pie Recipe on the label, plays an important role in the traditional holiday meal," said Paul Bakus, Vice President/General Manager, Nestlé Baking. "Libby's has been a part of that tradition for more than 80 years and we appreciate that honor. That's why we wanted to alert bakers to the anticipated shortage. Our calculations indicate that we may deplete our inventory of canned LIBBY'S pumpkin as we approach the Thanksgiving holiday."
As a result of the weather and the company's commitment to picking and packing only quality fruit, the 2009 inventory of canned pumpkin will be smaller than planned. Nestlé is continuing to ship the last of the already canned inventory. When it is gone, there will be no more pumpkin available until the 2010 harvest. This is why the company believes a shortage of LIBBY'S pumpkin is likely.
"If only we could have changed the weather!" said Bakus. "We hope Mother Nature is nicer to us next year, hopefully delivering less rain and more sunshine. If you are unable to find Libby's 100 percent Pure Pumpkin at your local grocers, we apologize and hope you will understand."
To try and help bakers who may be disappointed by the shortage, Bakus is encouraging bakers to visit www.VeryBestBaking.com, where they'll find new recipes added to the pie collection.
All trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
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