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    Posted September 20, 2011 by
    Los Angeles, California
    This iReport is part of an assignment:
    Social media in your life

    More from PaulaGibson

    Using Social Media to Advance Your Writing Career


    CNN PRODUCER NOTE     PaulaGibson says she's frequently on the Internet for work and play, so she decided to attend some of the Social Media Week activities in Los Angeles. She says the most important thing she's picked up is a reminder to be careful what you tweet.
    - davidw, CNN iReport producer

    It’s Social Media Week!


    The Writers Guild of America -West presented a panel entitled: “The Social Advantage: Empowering Writers”. The event had a panel of speakers, moderated by Tamara Krinsky, Writer Guild West’s New Media Program Manager, with help from Scrubs writer, April Pesa. The panelist were: Bernie Su (Compulsions, BlackBox TV), Natalie Cupps (VP, Digital Marketing & Sales, LACED Agency), Joseph Matsushima (Co-Founder, Denizen), Dan Weinstein (Partner, Collective Digital Studio), Julie Plec (Writer/Producer, The Vampire Diaries, Kyle XY), and Justin Halpern (How To Be A Gentleman, S*&t My Dad Says). 


    The new media is everything on the Internet, one panelist said. The panel discussed how writers can use social media to advance their careers by using the internet and its tool intelligently.  Seven suggestions I liked were:

    ·         Brand yourself by asserting a point of view

    ·         Find your voice and be consistent

    ·         Only 1% of the people on line are influencers (e.g., people who can make or break your name)- get to them

    ·         Going viral is the new “spec script” of the new millennium; although going viral is difficult to repeat time and time again

    ·         It takes a lot of work; use tools like “Hoot Suite” or “Tweet Deck” to help make it easier

    ·         Three best times for tweets are early morning, lunch and before leaving work for the day.

    ·         Think before you Tweet


    The WGA-W has some additional information on line at http://wga.org/newmedia.


    Social Media Week, September 19 -23, 2011

    More details: http://socialmediaweek.org/

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