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Posted August 31, 2008
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Ossipee, New Hampshire
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This iReport is part of an assignment:
Sound-off |
Have we no imagination left in the world?
There are many things in life that I can just let go of and there are other things that just drive me nuts and this is one of them.
When naming a new product what are the people in the "naming Department" smoking???
Most people know what a personal palm pilot is right.
OK, when naming something like that the idiots in marketing were sitting around the conference room with the lights off, scented candles were giving the employees faces a soft glow as a tray of crack and "E" was passed around, while they were waiting for their drugs too kick in they drank a few gallons of Mad Dog 20/20 and filled up on fruit salad.
An hour had passed and they still didn't have a name for their personal palm pilot, so one of them had an epiphany, the first person to vomit would get to name the new product by the first thing they saw after vomiting, and they waited a few hours more.
After all the fruit salad was gone and the mad Dog bottles were empty and on the floor a petite gal all of 22 who is considered a marketing prodigy lurched forward and vomited on the oak conference table and to every ones surprise and delight she uttered the words "BLACK BERRY" and history was made.
This is the only scenario that I can think of that would have led to the naming of a technical device after a fruit....
What are these marketers thinking "BLACK BERRY" why not "Dog Pile" oh wait that name is taken for an internet site, how about , "The Thing" NOPE, can't use that since there is a car named that, OK, let's try "Blue Tooth", Damn, forgot that is the name of something you put in your ear, I'll give it one more try, they could have named it, "Hummer"....rats, that is the code word for a fast ball "Throw him a hummer"?
Well I give up, but I do know that we have created so many products to turn every man women and child in the world into consumer pigs that we have officially run out of usable titles for the crap they force down our throats day after day.
I say stop naming products with dumb ass names and just give them a number, oh Wait, can't do that , the Social security people will be suing us for copy right infringement.
I give up I'm going to drink a big glass of "fusion" , put on my "Hoodie" and take a long nap on my "Select comfort" and don't try calling me because my "Razor" will be set for do not disturb.
What a life!!!
Maybe when I wake up the world would have been thrust back into the 1950's when everything had a proper name???
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