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    Posted April 23, 2012 by

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    Urban Outfitters Markets “Auschwitz Chic” Graphic Tee, Public Outrage Ensues


    Urban Outfitters has outdone itself, releasing a graphic tee that pays homage to “Jude” patches Jewish victims of the Holocaust were forced to wear. The T-shirt, which was still available on the company’s website Friday afternoon, has received harsh criticisms by thousands via social media networks, and has become a viral story.


    The Anti-Defamation League was quick to comment: “We find this use of symbolism to be extremely distasteful and offensive, and we are outraged that your company would make this product available to your customers,” Barry Morrison, regional director of the ADL, wrote in a letter e-mailed to Richard A. Hayne, chairman and chief executive of the retail corporation headquartered at the Philadelphia Navy Yard.


    Urban Outfitters has always been on the fringe, pushing the envelope with questionable t-shirt designs. Years ago, Urban Outfitters received criticism for marketing a shirt with the slogan “Everyone Loves a Jewish Girl/Boy," surrounded by dollar signs and Jewish Stars.


    Perhaps Urban Outfitters has gone one step too far this time.

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