- Posted July 20, 2012 by
This iReport is part of an assignment:
San Diego Comic-Con 2012
See the Coma Experience at SDCC
You can follow the immersive experience of A&E’s “Coma,” a modern day retelling of the Robin Cook novel and iconic film by Michael Crichton. It's been produced by Ridley & Tony Scott and the two-night event premieres on Labor Day.
Fans were able to join the thriller experience where Doctors handed out patient bracelets for admittance to the 15,000 square foot “Jefferson Institute,” the ominous leading institute in coma patient care from the mini-series in four sections.
Reception - Participants were greeted by Jefferson Institute nurses who were admitted into The “Coma” Experience. The nurses guided the visitors to the security monitors so they were able to get a glimpse of exclusive, first-look footage from the mini-series.
Surgery - Nurses took fans to the experiential surgery room where surgeons decided if they we’re good candidates for the tour. Fans were able to get a 3-D surgical scar tattoo.
Area 2 - As part of the experience, visitors were allowed access to The Jefferson Institute’s highly secured Area 2, where they will get a glimpse of the doctors at work. People were able to experience first hand the Jefferson Institute. On display were human specimens with the chilling look and feel that'’s authentic to the mini-series.
Area 8 Green Screen - Area 8 offered visitors the opportunity to get an up close and personal view of an actual “Coma Pod” that was used in the Ridley & Tony Scott production. In addition, visitors were able to get a green screen photo opportunity that placed them in the iconic Coma Pod as if they themselves were the victims of the Jefferson Institute.
For a fully immersive experience that extends beyond Comic-Con, fans can go to www.comaconspiracy.com where they can activate a thrilling digital experience. The hacker activists that are trying to take down the Jefferson Institute in the mini-series will invite visitors to join their cause, and opting-in will launch a highly-targeted digital cat-and-mouse game that pulls fans into the heart of the Coma Conspiracy. Here, participants will feel first hand what it’s like to go up against the all-knowing, all-powerful and heavily financed Jefferson Institute.
“Coma” is a two-night special event starring James Woods, Geena Davis, Richard Dreyfuss, Ellen Burstyn, Lauren Ambrose (“Six Feet Under”) and Stephen Pasquale (“Rescue Me”) premiering on A&E, Monday, September 3 and concluding on Tuesday, September 4 at 9PM ET/PT each night. In “Coma,” a young doctor (Lauren Ambrose) discovers that something sinister is going on in her hospital after routine procedures send more than a few seemingly healthy patients into comas on the operating table.
“Coma” is produced by Sony Pictures Television for A&E Network. Executive producers are Ridley Scott, Tony Scott, David W. Zucker, Martin Erlichman and Mikael Salomon.