- Posted October 4, 2012 by
This iReport is part of an assignment:
What did Steve Jobs teach you?
The Steve Jobs Effect
- sarahbrowngb, CNN iReport producer
I captured this short video in the Apple store on Regent Street in London, England whilst visiting the store in February 2010. This crowd of Apple employees, clapping and cheering, was not for a VIP, not for someone senior in Apple or even for a product launch. No, this was for an everyday Apple colleague who was leaving the Regent Street store to work in a new Apple store opening elsewhere in London. When I witnessed this event it was at that moment I realised just how inspirational Steve Jobs was to his company and to the world of technology and me as a consumer and professional IT person.
Okay so this public show of emotion, support and team working may not be to everyones taste but it clearly defines the Steve Jobs effect. By this I mean Steve Jobs was a man who was a creative genius and an inspirational leader, he made his people feel that they're part of something great and that's why they willingly show this emotion in public as you can see in my video.
The video was shot with an iPhone (of course) taken in vertical mode to cover both floors of the Regent Street Apple store.