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    Posted February 21, 2013 by
    drhastings
    Location
    Show Low, Arizona
    Assignment
    Assignment
    This iReport is part of an assignment:
    Bitter pill: The cost of health care in the U.S.

    Family doctor tackling the cost of healthcare.

     
    I am a family doctor in rural AZ. I don't have my own story, but hundreds of others, from many of my patients. Many of these patients have had sticker shock, both with AND without insurance coverage.

    Patients were flabbergasted that their insurance company would just say "nope, we're not covering that". Sure, there seems to be enough blame to go around, for example, the insurance companies, the hospitals, thedoctors, and so forth. But my biggest problem was that there doesn't seem to be a true market force driving healthcare supply and demand.

    I launched a website, called BidOnHealth.com, about two years ago, because I was tired of a broken system and wanted to change it. We fax the report straight to your doctor. It's taken a while for the idea of bidding on your healthcare like bidding on travel, to catch on, but I believe that is the only solution to the problem. If we all pay for our own care (no third parties), then the price of healthcare will fall like a rock, because we all intrinsically want the best deal.

    The insurance companies don't like this idea, because it cuts them out. But if we can build upon a huge wave of support for this idea in America, we will succeed.
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