- Posted March 7, 2013 by
Workshop on sales, with Lorand Soares-Szasz, in Cluj
Yesterday I took part in the Sales Workshop held in Cluj by Lorand Soares-Sasz, the only business coach in Transylvania.
It was a very intense workshop. During the five hours spent in the Toscana Conference Room on the ground floor of Grand Hotel Italia, the participants learnt a lot of techniques and strategies that they can apply in order to increase their sales: how many types of sellers are there, how to obtain a good conversion percentage, how to present the advantages, benefits and disadvantages of a service or product, what are the four styles of behavior of your clients and many, many more.
But let us first see who is Lorand. He was born in Reghin, he attended the Maranatha High School in Cluj and then the secretariate post high school at the “Mihai Eminescu High School In Cluj and he went to Portugal while being a freshmen (he was in the first year at the Faculty of Psychology). In Portugal he worked as a gardener and within 3 years he became the development manager in the largest business coach company around the world – Action Coach.
Business coaching is just like life coaching, only instead of counseling individuals, you counsel companies. Upon his return to Romania, Lorand’s dream was to implement here what he had learnt in Portugal. And thus he founded the Coaching4you company, that offers business coaching sessions to companies meaning that “companies go to the shrink”.
Lorand’s seminars are very much about the personal development of people who make up a company: employees, accountants, sales agents, and among the subjects he approached so far in his webinars were: “21 steps to grow your business”, “the chassy of a business”, bit also other points that are vital to a business.
He is one of the most important speakers in Romania and his seminars offer competencies to people, because in the 21st century to know how to do a thing is more important than just to know in theory. Lorand’s motto is “I love to educate”.