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    Posted September 30, 2008 by
    Woodbury, Kentucky
    This iReport is part of an assignment:
    Campaign 2008

    More from JohnMartin

    Political satire without borders.



    Satire and politics have a long history and in today's world of on-demand viral media the ability for expression of support, ridicule and even attack can be waged from the single home computer. The Martin Brothers are expressing their views on the 2008 presidential race through the animated satire, "Repuffs!" Repuffs is a satirical take on how the McCain Palin campaign is rushing to rebrand, but can't escape the fact that it's their party that has been at the wheel for the past 8 years. Repuffs, 99% more of the same.





    The Martin Brothers are not alone in their vigilante viral video production. A movement of independent filmmakers known as Machinima is the garage band of our time. Machinima filmmaking enables civilian filmmakers to wield their work with the force of a full broadcast network minus the big budgets and red tape. Location is no barrier either, as John and James, the brothers of Martin, live nearly a thousand miles apart and collaborate online during their projects.





    Machinima filmmakers create their movies with 3D real-time software that runs on any home computer and transforms desktops into mini-Pixar studios.



    "Still, good writing is important and a good idea, but the filmmaking is actually no more complicated than playing a video game," says John Martin, creator of Repuffs.





    The massive popularity of such citizen powered media creation was supercharged by politics most famously with Jib Jab's, "This land is your land," and subsequent videos for the dynamic duo. Viral video sharing along with our on-demand lifestyles and society's new thirst for entertainment they can digest in under 5 minutes carves a strong path for the common person to make their debut with Machinima filmmaking.





    The Martin Brothers make their digital home at www.TheMartinBros.com





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